Sharmi Cattani met Physical Therapy NOW CEO Andy Zapata while working as a Franchise Consultant looking for a Physical Therapy practice that had the systems developed to become the next successful franchise to add to her book of diverse franchise businesses. Impressed by Andy’s ability to view business in the long-term stand point, create value protocols to build a profitable business model and then replicated five times over she approached him about developing his business into a franchise model. At the time Andy was studying the franchise industry himself and decided to embark on the journey of training entrepreneurs like himself to own successful Physical Therapy Centers.

A year later, together with Andy, Sharmi awarded over 15 locations and developed an Executive Team to support franchisees. Franchisees of clinical and non-clinical backgrounds thrive and are able to fight against consolidation of private practice by coming together under one brand to operate at a lower cost, receive assistance in billing and collections and credentialing (acquiring insurance contracts). Also, even more exciting was the fact that the business model could easily be scaled into multiple locations for a franchise owner once they understood the brand.